Test Drives
Customer journeys have radically changed in recent years but 6 out of 10 potential buyers still want to test your vehicle before buying it. How does that work online?
Test drives are still one of the key decision points for vehicule buyers. Otoqi drivers help you fulfill this need.
Test drives support sales
Every vehicle is unique. The purpose of Otoqi Test Drivers is not to sell but to act as a product genius. Their mission is to highlight the uniqueness of your brand and your product. As a result, buyers enjoy a test drive with no commercial pressure and sales reps can dedicate their time to closing deals.
Setting you up for success
Seamless connections between marketing, test drive and sales are essential for large scale online vehicle distribution to succeed. After each Test our Drivers debrief with the potentiel buyer and log valuable information that can be subsequently accessed by sales reps for closing.
Genius training
Customers expect a lot from test drives: a driving experience that puts a smile on their face, a Driver that knows the vehicle inside out but doesn't overwhelm them with unncessery details, a moment that they will look back to as the first time they drove their next car. We pride ourselvelves in getting consistently enthusiastic feedback about our Otoqi Test Drivers.
Test vehicles fleet management
Remote test drives require full time access to a fleet of demonstration vehicles. Otoqi has been storing and managing test fleets for years, ensuring that vehicles used for each test drive are impeccable and that fleet availability is maximized. Furthemore, our online Test Fleet Management tool enables our customers to monitor the fleet in real-time.
Main features of our Test Drive Platform
End-to-end digital
From test drive booking, to feedback consolidation or conversion rates analysis, Otoqi's platform offers a one-stop-shop solution to deploy large scale test drive programs.
White label integration
Integrate our booking module into your own customer interfaces and leverage our complete brand and visual customization features to make your visitors feel at home.
Analytics
Monitor test drive volumes, conversion rates and other KPIs in real-time from a single dashboard. Leverage this data to deploy ROI-driven marketing campaigns.
Success driven
Test Drive success is strongly dependant on our Drivers' performance. We understand this and include success-based fees in our business model.
Citroen's AMI test drive platform
Otoqi developed and launched Citroën AMI's test drive platform in 2020 from scratch. Within a year, over 4000 customers booked a test drive and discovered this revolutionary vehicle thanks to our solutions. Building on great end-customer experiences delivered by Otoqi drivers, Citroën was able to exceed its test drive conversion goals.
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